This year has seen LILYA launch in the USA with over 20 beautiful stockists around the country in over seven states with some exciting additions on the horizon. We are fortunate enough to have the most amazing USA agents Lauren Harbin and Pauline Lucas, the co-owners of Sel De Mer Showroom. Lauren and Pauline encapsulate the LILYA women perfectly as well as sharing our love for the beach!
We recently chatted to the ladies to get some insight into what they do and also a locals guide on what to do in Southern California.
To find a list of Lilya’s USA Stockists please email firstname.lastname@example.org
Hey Lauren and Pauline, tell us a little about yourselves and Sel De Mer Showroom?
Hi! We have been working together for about 3 years now and love what we do! Our showroom is a curated mix of brands from LA to Bali to Australia with swimwear, clothing and everything in between. Our workday looks different every day. Some days we work from a local coffee shop, then other days we could be travelling to Hawaii/ New York visiting our accounts. It’s fun and exciting- and we love seeing new collections that come season to season.
The best part about your job?
Working together! We are laughing all day long. Also working alongside such amazing designers. Every brand and store has its own personality and story which makes everyday exciting and new.
How would you describe your personal styles?
What comes to mind when we think of our fashion style is “denim and white”. More than half of the time we show up wearing the exact same thing. We just realized that we are today. Ha! We have fun with cute high top vans or dressing up our outfits with some patterned booties. We love clean, simple lines and we are suckers for a cute summer dress or long baggy jumpsuits. This season, we are dying over Lilya’s fringe suede pieces- we can’t wait to wear the Wintergreen Jacket with a white tee/vintage levi’s! And a pair of good sunnies is an absolute must!
What are your favourite Lilya pieces to wear?
Pauline really loves the Olina wide leg pants in the Morris print paired with a cute tank tied in a knot. She also loves the Florence top in white with her Madewell flea market denim flares. Lauren loves the Wintergreen Brown suede jacket paired from Lilya with her Mother denim and the Aquarius dress with cute sandals.
A guide to Southern CA….
First things first, where do we go for our morning coffee?
Our go to is definitely Revolution Roasters in Oceanside, CA. We also love Succulent café- it is a cute outdoor spot with wall to wall succulents and great coffee. Its outdoors and always sunny- always very inspiring to work there.
Where to stay?
If we were coming to visit we’d rent a cute airbnb! North County is a must as all the beach towns are so close to each other and each one has its own little vibe. We also love to stay at The Holidays campground in San Clemente. There are 4 vintage Shasta trailers right on the beach. Best beach/camping experience- plus you meet great people camping there.
Where to eat?
Our favorite eating out spots are Blue Ribbon Pizza in Encinitas if we want good wine and pizza, Lotus Café in Encinitas for lunch and we can never turn down a San Diego Taco Tuesday. Another favorite is Cucina Enoteca in Del Mar.
Where to enjoy a drink?
Hello Betty’s rooftop in Oceanside, CA for sunset cocktails and Solace and the Moonlight Lounge for good wine and apps, we also love a good dive bar with good music and pool. Lauren loves a good juke box.
Best way to unwind?
We both cherish yoga and try to do it everyday. Lauren is actually yoga certified! It is a great workout and de-stresser.
What should we pack in our suitcase?
Denim, tees, rose water spray, candle for traveling, teeki yoga leggings, comfy lounge wear, and a few shoe options but definitely cute sneakers! And snacks!
A must do….
Grab morning coffees and go to our favorite Vintage Store, Captains Helm in Oceanside. Then head to the beach!
Where to watch the sunset?
Anywhere! The ocean is so close to both of us, so just head west and you will find a spot ☺
Where to shop?
We love thrifting! Our fav is Captains Helm and right next door is a locally curated shop- Rais Case. We adore everything in there- including the owner! We also love Van de Vort in Del Mar and Madewell is our go to store for good basics and denim.